The Business of Events has further strengthened its global think tank and advocacy network with the support of Excel London, who will join as a new strategic partner.
Excel London is one of Europe’s largest and most successful venues, hosting some 400 events per year and welcoming around four million visitors from every corner of the globe. It will join the think tank alongside long-standing partners VisitBritain, VisitScotland Business Events, ICC Wales, MeetEngland and the All-Party Parliamentary Group for Events, as well as new partners including the Edinburgh International Conference Centre (EICC), The Meetings Show by Northstar and Cvent.
Commenting on the announcement, a spokesperson from The Business of Events, said: “As one of the UK’s leading international exhibition and convention centres, Excel London brings global reach and large-scale event expertise, and we’re delighted to welcome them as a new partner for 2026. Our growing network of high-profile industry supporters will help us advocate for our sector’s valuable contribution to economic, community, and social development and address the most pressing challenges our industry faces today.”
Speaking on behalf of Excel London, Executive Director, James Rees said: “We are delighted to be joining The Business of Events as a partner, as we share its ethos of elevating the industry and championing its future. This partnership provides a valuable platform to access insight, engage in policy discussions, and collaborate with industry leaders to help shape the future of events. As the industry continues to evolve, there has never been a greater need for a unified and strong collective voice.”
The Business of Events Policy Forum, which will take place at IET London: Savoy Place on 7 July 2026, is an invitation-only event, but delegates can apply for tickets here.










