What do the world’s greatest magicians and the world’s most effective communicators have in common? Everything.

Evolve Events, in partnership with The Magicians Table, launches The Art of Influence, masterclasses using the psychology of magic to solve one of UK business’s most expensive problems

Poor communication is costing UK businesses an estimated £257 billion annually in lost productivity, disengaged teams and missed opportunities (Learnlight, 2025). The average business loses £470,000 a year in increased staff turnover and absence alone (The HR Director). And yet most communication training doesn’t work. Because it feels like training.

The most in-demand skills are also the hardest to teach in a conventional setting: reading a room, spotting a hidden objection before it is spoken, building trust in seconds, making a pitch presentation that actually sticks. These are the skills that close deals, strengthen negotiations and build the kind of teams that communicate without silos.

Evolve Events, working in partnership with The Magicians Table, the critically acclaimed immersive magic experience at The Vaults in Waterloo, thinks it has found the answer. And it involves magic.

Launching this autumn, The Art of Influence is a series of masterclasses delivered by world-class magicians that use the psychology and technique behind close-up illusion to teach the communication, influence and leadership skills that matter most to businesses today. Less corporate workshop, more masterclass from people who make a living commanding attention, building instant trust with a stranger and landing a message that nobody forgets.

The sessions are delivered by an extraordinary line-up of world-class talent, including a former World Open Champion for Close Up Magic who has performed for the late Queen Elizabeth II, a magician who taught Jude Law sleight of hand for his role as Dumbledore and a practising barrister who has appeared twice in the Supreme Court. Full biographies are available in the notes to editors.

Sessions range from high-energy re-set sessions where the magician teach the entire room a magic trick as a living masterclass in presenting and communication, to half-day and full-day programmes exploring attention and decision-making, the art of influence and persuasion, and how shifting perspective unlocks strategic thinking. Every session is tailored around a company’s objectives and can be delivered to groups from 20 to 200.

Participants leave with practical, measurable skills: reading a room, spotting objections before they surface, building trust instantly and making messages that stick.

Sessions can be delivered at The Vaults, the extraordinary underground space beneath Waterloo station and home of The Magicians Table, or brought directly to your offices, conference venue or offsite location. From a keynote speaker at your next event to a full-day immersive programme, The Art of Influence comes to you.

For those looking for something truly seamless, The Vaults offers a proposition unlike anything else in London. Host your conference or away day in the morning, experience The Art of Influence masterclasses in the afternoon, then stay for the full Magicians Table show in the evening. A complete day that moves from strategic development to extraordinary entertainment without anyone needing to leave the building. Training and hospitality, woven into a single unforgettable experience. Praised by Derren Brown as “beautifully realised and huge, huge fun” and described by London Theatre Reviews as “an absolute triumph and London’s must-see immersive night out.”

The Magicians Table also offers an unrivalled proposition for incentive groups. For top performers who have seen every five-star hotel and ticked off every rooftop bar, an evening of world-class close-up magic in one of London’s most extraordinary hidden spaces is the kind of reward that genuinely surprises. And for those looking to add real substance to their incentive programme, The Art of Influence sessions offer something rarer still: the chance to learn the secrets behind the magic from the people who perform it at the highest level in the world. Exclusive, experiential and impossible to replicate anywhere else, it is the sort of incentive activity that creates a lasting impression.

“We’ve watched what happens when people experience The Magicians Table. Guards drop, conversations happen naturally and people genuinely connect. The skills these magicians use every night are exactly the skills companies are desperate to develop in their people. The Art of Influence delivers them in a way that’s engaging, memorable and nothing like a training day.”

Gary Peters, Director, Evolve Events

The Art of Influence is available now for conferences, away days, leadership offsites, incentive experiences and retreats.

Contact: Anna Peters, Evolve Events  ·  anna@evolve-events.com  ·  020 7610 2808