OUTSOURCED EVENTS LAUNCHES NEW DIVISION – OUTSOURCED ENGAGEMENT

PROVIDING END-TO-END MARKETING SERVICES FOR SALES AND MARKETING TEAMS

Celebrating our 20th anniversary this year has been an important milestone, particularly given the situation that we are all faced with the pandemic. We have always been extremely fortunate to have amazing clients that trust in the services that we provide. Throughout our 20 years we have been known primarily for event management (not surprising really, as our name suggests), but during this time we have also delivered other marketing services to complement our event delivery.

“We’ve always been about providing meaningful interactions between our clients, their customers and stakeholders. With the events industry impacted by Covid-19, we became compelled to not only deliver the range of services we always have, but to also provide innovative solutions with the exclusive focus of driving engagement, which ultimately accelerates sales in incredible ways.  Our clients reminded us of an important point: It’s the engagement that matters, not the format”.  Denise Sharpe, Co-Founder and CEO.

Outsourced Engagement builds upon the 20 years of experience and credibility that Outsourced Events possesses in the MICE industry, by taking the marketing services that they’ve always provided alongside their event management offering and placing them on their own platform with their own brand at www.outsourcedengagement.com.

Services include:

  • Content development – blogs and articles, white papers, editorial consulting, newsletters and social thought-leadership.
  • Digital campaigns – paid social campaigns, content and asset creation, community management and social media training to customers.
  • Creative services –including the creation of banners, signature strips, social icons and infographics, through to AR invitations, intros, outros, overlays, transitions and animations.
  • Community building – user group creation for your organisation, development of sponsorship packages, proposal of new revenue streams and oversee the logistics on your behalf.
  • Podcasts – from content development and asset creation through to full production, editing, seeding and analytics – Outsourced Engagement offers the complete service.
  • Account based marketing – providing a full programme delivering customer engagement.
  • Enablement services – from incentive programmes to channel partner enablement Outsourced Engagement works to support clients in all aspects of their training programmes.

Outsourced Engagement is the perfect complement to the services offered by Outsourced Events, as it enables marketing teams to engage with customers, prospects, partners, and teams beyond events, allowing them to build campaigns that are less dependent on social and environmental factors.

“I can’t think of a better way to celebrate our 20 years in business than with the launch of our new division, which combines our expertise and exceptional service, with an innovative new offering”. Says Alex Sibley, Co-Founder and Board Director. “It’s really just the brand that’s new – our experience in delivering is much older! This new suite of services embodies the emerging changes in the marketing sector following the pandemic and provides engaging marketing solutions that are of tremendous value to marketing teams for remaining connected to their customers and ultimately, generating leads resulting in sales.”

About Outsourced Events: Now in its 20th year, Outsourced Events is a full-service agency delivering event management and marketing services to technology, professional services and not-for-profit organisations. Services include, live, virtual and hybrid event management, marketing campaign planning and implementation.