The 2025 corporate Christmas events season is set to be bigger, bolder, and more meaningful than ever, according to newly released research from The PS Events Group. The findings, spearheaded by Founder, CEO, and Creative Director Lucy Nicholls, highlight a shift towards immersive, value-driven, and high-production experiences that prioritise family-friendliness and align with the modern workforce’s evolving expectations.
“The way companies celebrate Christmas is evolving dramatically,” says Nicholls. “We are seeing a significant shift towards events that not only entertain but also create meaningful, lasting connections between employees, their families, and the companies they work for. Our research highlights four key trends shaping corporate Christmas parties and events in 2025.”
Trend 1: Events Are Getting Longer & More Holistic
Events are now being extended into multi-day gatherings that offer a blend of work-life balance, engagement, and celebration. Increasingly, briefs ask for three-day experiences, often with wellness and lifestyle workshops, family-friendly activities, and fun evening celebrations.
“Modern professionals value space and time over jam-packed schedules,” says Nicholls. “A well-paced, holistic approach fosters comfort, and deeper engagement, and allows companies to deliver their messages more effectively. It’s about taking employees out of their everyday environment and immersing them in refreshing and rewarding experiences.”
Trend 2: Meaningful, Value-Driven Experiences Over Traditional Gifts
Rather than focusing on standard party formats and generic gifts, businesses are curating experiences that align with their core values. This includes personalised interactive experiences, storytelling-driven events, and CSR-led initiatives that give back to the community.
“Employees want experiences that resonate beyond the event itself,” Nicholls explains. “Personalisation, creativity, and purpose-driven celebrations are becoming the new standard, reinforcing long-term loyalty and deeper emotional connections with their companies.”
Trend 3: High-Production, Transformative Event Experiences
Investment in high-quality event production is on the rise, as businesses prioritise impactful, immersive experiences. Elements such as dynamic lighting, projection mapping, interactive displays, and top-tier speakers or performers are becoming essential components in crafting unforgettable celebrations.
“High production doesn’t have to mean high cost,” says Nicholls. “It’s about innovation and fresh execution. Companies are increasingly seeing the value of well-produced events in terms of employee engagement, loyalty, and brand perception.”
Trend 4: Focus on Families & Children
A growing number of companies are incorporating family-friendly elements into their Christmas celebrations, recognising that the festive season is an opportunity to strengthen both professional and personal bonds.
“For a global car brand last Christmas, we created a magical Christmas village experience featuring immersive theatre, workshops with Mrs Claus, and a visit from Santa himself,” Nicholls shares. “By including families, companies create more inclusive and memorable events that foster a sense of belonging and appreciation.”
Final thoughts
With planning for 2025 Christmas events already underway, businesses that embrace these key trends – longer event durations, personalised value-driven experiences, high-production execution, and family-friendly celebrations – will create celebrations that truly resonate with employees.
Nicholls concludes: “Christmas events aren’t just about festivity; they’re about crafting experiences that employees will remember, appreciate, and carry forward into the new year.”
